AM SEED CO., LTD has undertaken plant breeding and selection programs which have been developed and intensified over the years.
Before a variety is developed, extensive research is conducted into the market chain for the main varieties in our target markets. Industry and consumer preferences are collected by our sales team, who inform our research and development department. The result of this interaction is the guarantee that our new varieties include features and characteristics that meet the market’s wishes. Traits like more attractive colour, increased yield potential, better firmness, longer shelf life and resistance to a wide range of diseases are added to varieties. Our aim is to not only ensure customer satisfaction with the product supplied, but also to keep consumers interested in new, innovative varieties.